Brand Identity & Website Design

Align House

A restorative healing studio where customers can focus on disconnecting from the outside world and instead turn towards their favorite practice for their own health. ✦ A Case Study

Service

Branding, Product Design

Creating the Logo

We wanted the brand to represent a home away from home, while clearly indicating the relaxing practices offered within the studio by using a lotus flower. We kept a sans-serif font that contained a bit of texture to represent how we wanted clients to come in however they are, without any need to show up 'perfect'.

Variation 1Variation 2

We focused on applying this branding across other touchpoints that clients would use whenever they came in, like a plush yoga mat, their own access pass - as if a key to their new home - and, of course, signage that grabbed attention from down the street.

It doesn't stop there. With any business, nevertheless a studio, it was important to have a website that reflected the brand's values as well. The site -- now a template soon to be available on our shop -- was created with both the needs of the client and the owners. A weekly schedule, easy booking that takes you step by step. There's even a section for a blog - The Align Journal - that allows clients to bring the studio on the go.

Align House

Creating the Logo

We focused on applying this branding across other touchpoints that clients would use whenever they came in, like a plush yoga mat, their own access pass - as if a key to their new home - and, of course, signage that grabbed attention from down the street.

chemistry starts with a spark ✦ so does your brand

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Align House

Creating the Logo

We focused on applying this branding across other touchpoints that clients would use whenever they came in, like a plush yoga mat, their own access pass - as if a key to their new home - and, of course, signage that grabbed attention from down the street.

Wanna put a pin in it?

chemistry starts with a spark ✦ so does your brand